A team composed by the students Yomar Sardón, David Redondo and Anatoly Komendrovskiy has won the Promoting Seafood Consumption competition with a video outlining the characteristics of seafood and the benefits of carrying a healthy and active life. The PrimeFish spot is available in YouTube:
The video filmed in San Sebastian (Spain) links the choice of seafood to an active life that is enhanced by the healthiness, taste, and crowd-pleasing characteristics of these products. Filmed as publicity spot, the creators will now participate in the “Science-based Competitiveness and Policy Making for the European Seafood Sector” event with the researchers and stakeholders of the PrimeFish project and receive the 1,500 euros prize.
The PrimeFish competition “Promoting Seafood Consumption” counted on the participation of 7 videos that show very different approaches to seafood. From highlighting the role of women to the organoleptic characteristics of the products, they invite the viewer to explore the cultural, societal and economic values of the sector. All of them are available in the YouTube channel of the project: