PrimeFish and the University of Applied Sciences Bremenhaven will join international experts and industry representatives from the 6th to the 10th of August in Bremerhaven (Germany), one of the largest hubs for the seafood industry in Europe.

Objectives

The course will offer a general outlook on the current challenges of a highly internationalized sector whilst developing the skills needed to build a career in the seafood sector. The program aims to provide participants with latest analysis of the value chain, international trade or market research, while offering practical insights on the development of business and marketing proposals adapted to the particularities of the seafood sector.

Presentations and background material:

Monday 6th August

Template Business Model Canvas (pptx)

The business project on seafood (pdf)

Impact of the legal framework on the seafood sector (pdf)

Economic Performance of Seafood Industries (pdf)

Royal Greenland: Competitiveness: Factors affecting the performance of seafood companies (pdf)

Nutaaq cod from Royal Greenland (video)

Stakeholders in the seafood sector (pdf)

The Business Canvas Model (pdf)

Introduction to the DSS Tools (pdf)

Tuesday 7th August

International seafood trade: the value chains of pangasius (pdf)

The Seafood Value Chain (pdf)

Sensory Aspects of the Seafood Products (pdf)

Business Canvas Model 2 (pdf)

Wednesday 8th August

Product Development and Consumers’ Attitudes (pdf)

Thursday 9th August

Business Canvas Model 3 (pdf)